Seriously?

Technically I'm a grad student at Binghamton University. I'm really just taking one class to fulfill CPA requirements, but I still had to apply and be accepted into their grad program. I can get a parking pass and student ID and whatnot, so they consider me a student. Anyway, I just got this in the mail from Binghamton:

Dear Student,

We encourage you to enroll in the Speed Reading and Study Strategies program offered by Continuing Education & Outreach. In just two weekends this course will increase your effectiveness as a reader and a student. As a result, you will be better equipped to manage the competing demands on your time.

When you complete this course you will be able to read your textbooks two to three times faster. In easier reading materials, like novels, magazines, and newspapers, you will learn to read three to four times faster. You will understand and retain information better, even while reading at these higher speeds. In addition, you will be able to prepare for tests efficiently, without extensive rereading.

...

Is this normal? I can't believe a university would want its students speed reading their text books.